Instagram Video and it usability: Dove soap

Using Instagram video, an iPhone 6 camera and a variety of cuts I create a prototype to show how the soap from Dove smells great. Basically, what I did was used the scenario to fill the screen and give evidence to the soap and the dry flowers.

The Instagram is a great platform for brands. They have a huge audience, easy to use and record no only videos, but images. Filters are also available, for this video I used one called “Reyes”. It is a easy platform, where you can edit and record at the same time. Not much is need, as you see, my video was just a prototype of a video that with an extra person much can be done; and maybe a little more light.